Small Business Small Talk powered by Hibu
The insider expertise your local business needs to compete online. Small Business Small Talk brings you informative conversations with digital marketing experts who specialize in online marketing for small and medium-sized businesses.
Small Business Small Talk powered by Hibu
Getting your small business a bigger piece of the pie
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Hibu. Smart Digital Marketing Made Easy.
Ian welcomes new co-host Lauren Blackford and this episode's guest, Scott Terrizzi, Hibu's Digital Manager, East. Scott takes us through an in-depth discussion on a wide range of ways small business owners can get a bigger piece of the pie, including increasing search ranking, maximizing website conversion, and generally staying ahead of your competition online. You'll especially want to listen as Scott walks us through changing your digital marketing mind-set – focusing on "the screen" rather than the platform (Google, Facebook, etc.) – and the major impact that can have on your marketing strategy.